Welcome to Founder Pipeline
Bi-weekly GTM playbooks for founders who'd rather build.
By Caio
You're in.
This is the first issue of Founder Pipeline. Twice a month, you'll get one tactical playbook on running go-to-market for a solo founder — leads, partnerships, content, hires — without giving up your weekends.
What you'll actually get
Three rotating buckets:
- Playbook — a step-by-step workflow with the prompts, tools, and SQL we use ourselves
- Tool — one piece of the GTM stack tested in the wild, with what to use and what to skip
- Signal — what we're seeing across the SaaS landing pages and pipelines we audit each week
No fluff. No "5 lessons from my journey." No LinkedIn carousels. Just things that ship pipeline.
Why this exists
We're Infi — a tiny team running productized go-to-market for founders. Every week we plug into a founder's stack and ship leads, content, agents, and automations on top of it. Patterns emerge. We write them down.
You read these. You apply them. If at some point you'd rather we run them for you, we're at cal.com/beinfi/intro.
Issue 1 lands next Tuesday: the 7-step partner pipeline solo founders can copy this week.
— Caio
Founder Pipeline · assinar
Um playbook a cada duas terças.
GTM tático pra founder que prefere construir. Sem firula, sem carrossel de LinkedIn. Deixa seu e-mail de trabalho.